Author

Author Archives: Steven Eyre

8 resources written by Steven Eyre

Article

Why Your AI Investment Isn’t Paying Off

There’s a growing narrative in AI circles that “vibe coding” is the future of software. The idea is appealing. You describe what you want in natural language, the system generates the application, and if it’s not quite…

Steven Eyre - May 1, 2026
Article

AI Can Transform Football Now, Not in 10 Years

A recent BBC Sport feature set out to answer a deceptively simple question: what will football look like in 10 years? The experts interviewed, including performance scientists, data analysts, club executives and…

Steven Eyre - April 1, 2026
Use Case · Gated

Marketing Campaign ROI with Causal AI

Marketing Campaign ROI with Causal AI Objective This discussion highlights how a beauty and lifestyle product company was able to dramatically improve their marketing campaigns through the use of the power of causal AI.…

Steven Eyre - September 1, 2023